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Experience
A brief timeline
Feel free to use this box for copy to give some sort of insight or write about your experience as a whole and then below we can put the specifics of your experience :)
Work History
2025-Present
Senior Digital Content Strategist & UX Writer
UnitedHealthcare
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Develop uhc.com Member Resources and Medicare Advantage content
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Collaborate with UX design team on A/B tests to optimize Medicare shopper experience
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Provide women’s health and multicultural marketing consultation across the enterprise
2022-2025
Senior copywriter
UnitedHealthcare
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Lead copywriting and creative direction for B2B and B2C marketing campaigns
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Manage initiative to incorporate AI tools into copy team workflow
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Create B2B thought leadership materials
2022-2025
Senior copywriter
Wunderman Thompson
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Develop print and digital content for healthcare and insurance clients, including Fresenius, Blue Cross, Baycare, and Azura
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Specialize in performance marketing and SEO
2021
Freelance Senior copywriter
GoNoodle
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Produced press releases
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Created content for GoNoodle’s blog
2019-2022
Managing Editor & Culture Reporter
Mundane Magazine
​Nashville-based online and print publication focused on music, fashion and culture
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Provided creative direction for freelance writers
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Covered topics ranging from drag queens and sobriety, to marriage and mental health
2016-2021
Freelance Senior copywriter
White Oak Animal Hospital and Natchez Trace Veterinary Services
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Created blog content for 2 veterinary offices focused on providing Eastern medicine to Western pet parents
2016-2018
Senior copywriter
PET | TAO
A one-stop shop for holistic animal care, including dog and cat food, treats, supplements, online courses, and a blog on Eastern veterinary medicine
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Created content for the PET | TAO blog
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Guided content strategy for PR and social media
2000's
Freelance & Full-Time Copywriter
Brafton and Cloud
Freelance and full-time copywriting for content marketing agency
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“From the LGBTQ+ resource guide, to the DEI toolkit, to (dozens of?!) campaigns, you're a great collaborator who makes creative work even more fun."
Julie Boyden, Senior Art Director
about me
Outside of work, I’m a beach-loving Jersey native who fell in love with the beauty of the Tennessee countryside when my husband, daughter and I moved in 2020. I have 2 rescue dogs, a growing number of chickens and too many houseplants to count.
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